The music talent show supremo (pictured) is launching a new cooking programme on ITV1 entitled Food Glorious Food! which will give the winner a “once in a lifetime opportunity to get your recipe on the shelves of M&S”. And if that’s not glory enough there’s a £20,000 cash prize too!
The producers are proclaiming that it’ll be the biggest search ever for Britain’s best loved recipe, giving the nation an opportunity to share “a special recipe that tugs at your heart strings, makes you smile, brings back memories and sums up all that’s great about food.” The winning dish will be made into a ready meal and sold in-store at M&S will all proceeds going to charity.
Amateur chefs from around the UK will compete in regional heats and successful competitors will advance to filmed semi-finals and then a grand final.
The judges and show host have yet to be confirmed but according to the Metro, Cowell would love to Dawn French to front the show. Cowell said of her: “I would love Dawn to do it. I know she has lost a lot of weight, but I am hoping to persuade her to put a tiny bit back on with me.” However, as Ms French has signed-up to do Lord Webber’s Jesus Christ Superstar on BBC1 this year it’s suggested that Dermot O’Leary is the front-runner.
So, if you fancy entering you can read more about the show, the entry rules and apply right here.